The traditions of Burning Man, now one of the best known and least conventional festivals around, quickly gave rise to an entire culture extending beyond the week-long metropolis constructed each year in the Nevada desert. To wise up before this year’s festival, which starts Sept. 3, check out Steve Jones’ new book The Tribes of Burning Man, which explores the festival’s journey to popularity and the leaders who got it there. Find him on Thursday, August 4, at Book Passage. 51 Tamal Vista Blvd., Corte Madera. 7pm. Free. 415.927.0960.